Editor & Publisher reports today that The San Diego Union-Tribune, a local newspaper, posted one of the largest print circulation drops among the country’s 25 largest newspapers.

The nation’s newspapers averaged a 2 percent decline in their weekday circulation and a 3 percent drop in Sunday circulation, based on analysis of a six-month period that ended in March.

The Union-Tribune lost 6.5 percent of its weekday print readers and 7.2 percent of its Sunday circulation. Its percentage decline on weekdays was the third-largest among the nation’s 25 biggest papers. Its Sunday drop was the second-largest, behind the Dallas Morning News.

The local paper now has a daily circulation of 296,331. Its Sunday circulation is 378,696.

Our last story about the paper’s cutbacks — the paper bought out 19 veteran newsroom staffers in December — is here.


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