If you’re wondering how much the airport authority spent producing its second mailer – which won’t be sent out – we have an answer.

$5,000.

The authority’s first mailer caused a stink when residents began receiving it last week.

That mailer was sent to the homes of 766,400 repeat county voters, and was one of two planned brochures that are part of the airport authority’s ongoing $3.8 million public outreach program. That effort, led by Gable Cook Schmid Public Relations, a San Diego firm, has been criticized for excluding viewpoints contrary to the authority’s – that Lindbergh Field won’t work in the long term.

The authority decided last Wednesday not to send the second brochure. That was the same day that opponents of a Miramar airport held a press conference criticizing the color brochure. The authority says the timing is unrelated.

The second brochure, which the authority will not release, was supposed to discuss the pros and cons of an international airport at Miramar: Why the site had been chosen and what traffic, noise, environmental and quality of life impacts it would have.

ROB DAVIS

Leave a comment

Your email address will not be published.

This site uses Akismet to reduce spam. Learn how your comment data is processed.