Bernie Wilson writes about San Diego sports for the Associated Press. But on John Kentera’s 1090 AM show Monday night, Wilson had another career venture in mind.

He and Kentera should go into business, Wilson said, so that they could “get Andy Masur a job after he was so ruthlessly dumped by the Padres.” That move was one of many that has made the Padres look more and more like Miami West — a transition that fans aren’t happy about.

With this new regime, you have to wonder why they’re chopping off people’s heads and shoving them out the door like that. If I worked for the San Diego Padres, I would take a look at the organizational chart of the Miami Dolphins, find my opposite number, and wonder if that person was going to be occupying my cubicle in a week or two.

It doesn’t take a great philosopher to wonder whether new CEO Mike Dee’s decision to hire virtually everyone he worked with at the Miami Dolphins is a bad strategy, employing loyalty over effectiveness. It certainly hasn’t been a good way to win over the fan base or the local media.

Perhaps the team’s effort to build a strong in-house content program is a move to defend itself against the San Diego’s sports media. Maybe they think everyone will come to the team website or to Fox Sports San Diego to get their Padres news and analysis, and that criticism from team blogs and local sports radio won’t matter. I don’t know if that’s true , but when those who sit in the press box for Padres games start openly voicing their displeasure with the choices being made, the fans start paying close attention.

John Gennaro

I'm John Gennaro, contributor to Active Voice and managing editor of Bolts from the Blue. You can tweet me @john_gennaro...

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